An organizational strategy is the sum of the actions a company intends to take to achieve long-term goals. Together, these actions make up a company’s strategic plan. Strategic plans take at least a year to complete, requiring involvement from all company levels. Top management creates the larger organizational strategy, while middle and lower management adopt goals and plans to fulfill the overall strategy step by step. Organizational strategy must arise from a company's mission, which explains why a company is in business. Every activity in the company should seek to fill this purpose, the mission thus guiding all strategic decisions.
A company's vision describes what the company will have achieved in fulfilling its mission. From the vision follows the long-term goals of an organizational strategy. The purpose of I-Strategy module is to define and implement the mission and vision of the organization and plan to acheive it.